Dome Coffees
There’s no place like Dome.
Dome is a West Australian icon brand,
starting off as a coffee shop in the late
80’s and now about to transform into
a convenience cafe, lining up against
Gloria Jeans, Starbucks and McDonalds
to name a few. brainCELLS is
managing the brand transformation
nationally and internationally in
partnership with the team at Dome.
Task
Strategy development
Brand language
Corporate Identity
TV/Press/Radio Advertising
Web design
Point of sale
Menu development
Merchandising
