Blackwood Valley Beef are passionate about family and food. With four generations of experience they required a strategic creative marketing partner equally passionate about their brand.
Tasks
- Develop a brand name and associated brand identity.
- Develop a direct to consumer brand relationship and digital platform.
- Gain distribution nationally in supermarket chains.
- Develop a unique packaging format vs the competition that is practical and desirable.
- Develop a trade strategy launch.
- Develop and launch a communications program.
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